It’s not as hard as you might think to get some great local publicity.
Today I was a guest on a local TV show on the CTV station in my Canadian hometown of Kitchener/Waterloo. The key is not to just get on the show, it’s to leverage it after the fact. Take a look at my short video as I explain more.
Although it has been live for a week or more now, PRISMgives is cued up and ready for primetime.
My team and I at Flourish Press completed this website as a way to sponsor the RIM industry 1st ever charity event. The event is a cross country motorcycle ride across the US after the International Conference in May in Daytona Beach.
This year the goal of the ride is to support every kid in the world eating a healthy meal each day. We’ve partnered with Action Against Hunger as our charity benefactor.
I encourage you to visit the site and donate to this cause that matters to us very dearly.
Just recently I launched a new series of videos about how I define web marketing. Now this particular set of videos are specifically geared to a very specific niche, one that I a lot of clients in.
If you are interested in improving your web marketing, there are some incredible ideas in the video. Despite the focus being a type of business, don’t assume it won’t work for you.
Take a look at The Web Marketing Blueprint
Your website is all about one thing:
Converting prospects to leads.
If it isn’t doing that, it’s failing to do it’s job. How many leads has it produced for you this week, this month and this year?
If it isn’t working for you, what are you going to do about it?
Are you screaming in your marketing? Watch this video to learn more.
When General Custer was completely surrounded, his chief scout asked, “General what’s our strategy?”
Custer replied, “The first thing we need to do is make a note to ourselves — never get in this situation again.”
Hope is not a strategy!
It amazes me how much companies rely on hope in their marketing and lead generation approaches. If [...]
Everyday I talk with prospects and clients what I hear is your desire to improve… improve sales, improve marketing, improve web results, improve employee performance, improve time management, improve hiring process, improve efficiency, improve … improve… improve.
Here is the problem I see. You cannot improve what you don’t measure.
Case in point. I hear this [...]
Read a great quote in Fast Company.
“People aren’t going to listen to you unless you’re part of their world.”
One of the things I see so much in the marketing we do is to be stuck in the things that matter to us. Our business, our processes. Our products… our services.
If you want [...]
Last year I created around 65 marketing education videos, specifically for the RIM service industry. While you might be tempted to think that these videos don’t matter to you if you are not in the industry, I encourage you to think differently.
It’s incredibly easy to say… “Oh that doesn’t apply to me.” and miss [...]
It’s an amazing moment in your life when you have the opportunity to realize that your life is not just something that happens to you but is a story that you have a significant hand in creating. You have the opportunity to take the pen in your hand and begin writing a new story for [...]
