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Strategy is all about making tough choices

In an article from Fast Company, Michael Porter, noted professor and management guru shreds his perspective on strategy. Some really good stuff…

There’s a fundamental distinction between strategy and operational effectiveness. Strategy is about making choices, trade-offs; it’s about deliberately choosing to be different. Operational effectiveness is about things that you really shouldn’t have to make choices on; it’s about what’s good for everybody and about what every business should be doing.

So how are you choosing to be DIFFERENT?

Are you content continuing
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