Archive for April 2013
Being Different Matters
Your clients are looking for a way to distinguish you from others in the market. If they can’t create a meaningful distinction they can only compare you based on price. Is that what you want?
Read MoreIt’s All About Execution
At the end of the day, it’s all about execution. Strategy and plans matter, but execution gets it done.
Read MoreMarketing Congruency
Your marketing can be significantly more effective when you ensure that all aspects of it are congruent.
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