Salary Cap

In most shred businesses, the highest expense item on your P&L is the salary and bonus line for yourself and your employees. In this video, Tom explains the importance of understanding and defining your salary cap. With obvious connection to professional sports teams, the salary cap in a private business does not work to ensure…

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Improve Your Hiring Practices

One of the hardest areas of business ownership and management is the hiring process. Practiced in a haphazard way, it’s an business function full of landmines and unexpected surprises. The costs of bad hiring are enormous, especially when there’s a tight labor market. In this video, Tom outlines a more rigorous hiring process that gives…

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Marketing Tactical Triangle

Often described as the primary formula of marketing, the tactical triangle will simplify and clarify. Once you understand it, it will save you time, money and lost opportunities. Nearly everything you need to know about marketing is tucked away in the triangle. Its usefulness may not be immediately apparent, but as you get to know…

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Managing by Commitment Part 2: The Circle

In the Part 2 of this leadership video, Tom focuses on the alternate path to managing by assumption or expectation – managing by commitment. This process can radically impact how you manage and the results you get from implementing it in your life and shred business. If Tom only had one lesson he could teach…

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Managing by Commitment Part 1: The Gap

As a leader in your business, it’s easy to get frustrated and annoyed by team members who don’t do what you expect them to do. When their actions do not live up to your expectations, you get stuck in the “gap”. In Part 1 of this two-part business leadership training video series, Tom explains how…

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Owner Roles

In this foundation video, Tom outlines the specific role distinctions you play in your business as the owner or as co-owners. As you understand these specific roles, you can see when you are in a specific role, and then know when to switch into another one. Be sure to watch the STOT Framework video before this one.

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The STOT Framework

I want to introduce a framework that has been helpful to me as an executive coach. The STOT framework is a structure that allows me to layer and understand the different elements of a client’s planning or unpack the issues they are facing. The framework is made up of four primary categories: strategic, tactical, operational,…

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Major Business Systems

In this foundations video, Tom discusses the major systems in your business that ensure its survival and success. If you are not completely clear on how these major systems work and integrate in your business, you will struggle to diagnose and assess where issues are in your business. You can also define where development can…

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Metacognition

In this video, I delve deeper into the topic of understanding the underlying theories, beliefs, and mental models that drive our thinking and actions in business. As individuals, every one of us have our own set of theories, beliefs and mental models that shape the way we do things, the way we think, and the…

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