Are you willing to say NO?

Service market leaders have found that success begins with limiting their focus and saying “NO.”

They say:

  • NO to certain markets
  • NO to some types of customers
  • NO to certain categories of service offerings
  • NO to some service levels
  • NO to expansion in some geographies
  • NO to certain growth opportunities

Wonderfully, saying “NO” to all these means an expanded “YES” to even better opportunities.

What are you saying no to?